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United Kingdom – Messaging Regulations

Last Updated: May 28, 2019 02:24PM UTC
United Kingdom – Messaging Regulations
General Information:
  • Handset delivery receipts supported - YES
  • Multipart messages are supported - YES
  • Two Way SMS Coverage Available - YES
  • Mobile Number Portability (MNP) supported - YES
  • Approximate time to provision 2 Way Sender ID – 1 week
  • Major networks – Hutchinson, Orange, T-Mobile, Telefonica, Vodafone
  • Regulatory Authority – OFCOM -
Supported Traffic Types:
One Time Passwords (OTP)    YES
Alerts, Reminders, Notifications (ARN)    YES
Marketing (MKT)    YES
Supported SenderID Types:
Alphanumeric Yes*
Short Code Yes
Local Long Code Yes
International Long Code Yes
*NO registration is required for Alphanumeric Originators

Maximum Message Length:
Encoding Used Single Message Long Message
GSM* 160 153 (per message)
Unicode** 70 67 (per message)
ASCII 160 153 (per message)
Latin-1 140 134 (per message)
*Predominant character encoding is GSM (7-bit)
**Unicode is not supported by 3 and T-Mobile

Forbidden Content Topics:
  • Politics/Electoral
  • Adult or Otherwise Inappropriate Content
  • Violence
  • Gambling

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