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Russia - Messaging Regulations

Last Updated: Jun 14, 2018 12:07PM UTC
General Information:
  • Handset delivery receipts supported
  • Multipart messages are supported
  • Mobile Number Portability (MNP) supported
  • Strict Opt-in Requirements
  • Networks in Russia may filter message content to prevent abuse
  • Regulatory Authority:
Supported Traffic Types:
One Time Passwords (OTP)    YES
Alerts, Reminders, Notifications (ARN)    YES
Marketing (MKT)    YES
Inbound (2Way) Messaging YES
Supported SenderID Types:
Alphanumeric    YES*
Short Code    NO
Local Long Code    NO
International Long Code    NO

*Alpha SenderID needs to be submitted and pre-registered the following information must be provided for SenderID registration: Company Name, Company Address, Company City/State/Country, TaxID/License Number, Message sample, Description of the Use case, Exact message content; Purpose of the messages
*Only Branded Alpha Sender IDs are allowed, Generic Alpha Sender IDs are not allowed
*For Megafon, SenderID preregistration Tax ID is needed
*In order to register Beeline as national – MNO needs letter “linking” SenderIDs to BICS (It is also ok to have multiple letters explaining full linking – SenderID to company, to TeleSign, to BICS)

Maximum Message Length:
Encoding Used Single Message Long Message
GSM* 160 153 (per message)
Unicode 70 67 (per message)
ASCII 160 153 (per message)
Latin-1 140 134 (per message)
 *Predominant character encoding is GSM

Forbidden Content Topics:
  • Politics/Electoral
  • Adult or Otherwise Inappropriate Content
  • Violence
  • Gambling
  • Social Invites
  • Messages containing URL might be blocked since they are often considered SPAM

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